> ## Documentation Index
> Fetch the complete documentation index at: https://docs.getwhitewhale.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Creating Signals

> Create custom buying signals in WhiteWhale by typing a plain-English description or browsing the Signal Library for proven templates across dozens of categories.

<iframe src="https://www.loom.com/embed/90ecdcf9824d45b78603dc93c27bd751" title="How to Create Signals in WhiteWhale" className="w-full aspect-video rounded-xl" frameBorder="0" allowFullScreen />

There are two ways to add a signal: write your own using the description box, or pick one from the Signal Library. Both start from the **Signals** page in the left nav.

## Option 1: Describe it yourself

This is the fastest way to add a signal when you already know what you're looking for.

<Steps>
  <Step title="Open the Add Signal panel">
    From the Signals page, click **Add Signal** in the top right.
  </Step>

  <Step title="Describe what you want to find">
    Type your idea in plain language — no need to format it as a question. Examples:

    * *I want to know if they're hiring for marketing roles*
    * *I want to know if their CEO just talked about the team needing to use AI*
    * *Did they just open 2 new offices in London?*

    You can describe multiple ideas at once. WhiteWhale will generate a separate signal for each one.
  </Step>

  <Step title="Generate your signals">
    Click **Generate Signals**. WhiteWhale will translate your description into the question format the platform uses and show you a preview with an explanation of how it was formatted.
  </Step>

  <Step title="Set a priority rank">
    For each generated signal, assign a rank: **Low**, **Medium**, or **High**. This controls how prominently matching accounts surface in your queue.
  </Step>

  <Step title="Add to your list">
    Click **Add Signal**. WhiteWhale will immediately begin scanning your existing accounts and updating your queue. You'll see a loading indicator next to the new signal while the first scan runs.
  </Step>
</Steps>

## Option 2: Browse the Signal Library

If you want inspiration or aren't sure what to look for, the Signal Library generates ideas based on your specific business.

<Steps>
  <Step title="Open the Signal Library">
    From the Add Signal panel, click **Signal Library**. WhiteWhale will surface signal ideas tailored to your ICP and sales motion.
  </Step>

  <Step title="Pick a signal">
    Browse the suggestions and click into any one you want to add. For example: *Do they use Outreach?* or *Are they hiring an SDR manager?*
  </Step>

  <Step title="Set a rank and add it">
    Assign a priority rank and click **Add Signal**. It joins your list and starts scanning immediately.
  </Step>
</Steps>

<Tip>
  Not sure what signals to create for your ICP? See [How to Get Unique Signal Ideas](/how-to-get-unique-signal-ideas) for a full walkthrough on building a signal list from scratch.
</Tip>

## Related

<CardGroup cols={2}>
  <Card title="How Signals Work" icon="circle-info" href="/signals/how-signals-work">
    Understand what signals are and what sources WhiteWhale monitors.
  </Card>

  <Card title="Signal Library" icon="book" href="/signals/signal-library">
    Browse the full library of signal templates.
  </Card>

  <Card title="Improving Signals" icon="sliders" href="/signals/improving-signals">
    Fix signals that are too broad, too noisy, or returning wrong results.
  </Card>

  <Card title="How to Get Unique Signal Ideas" icon="lightbulb" href="/signals/how-to-get-unique-signal-ideas">
    Build a signal list tailored to your ICP from scratch.
  </Card>
</CardGroup>
